Archive for the ‘industry’ Category
Gatorade’s Analytics Mission Control
I love that Gatorade is taking analytics seriously enough to give it its own campaign. Check out their mission control area where they monitor their website, commercials, twitter, and facebook interactions.
via: Mashable
Visit to Salt Lake City: Omniture Summit 2010
Last week I got to go to my first Omniture Summit. For those that don’t know, we use Omniture at work to measure everything about what people do on our site. The summit is a gathering of all the vendors, clients and Omniture employees to figure out what is going on in the web analytics world and what the trends in the industry are. Yeah, it sounds pretty nerdy, but it’s what I do! I gotta say, I enjoyed being immersed in learning and thinking about the different ways real companies are out there solving problems – and how we can do it better. On top of all that I won a business card drawing from one of the sessions (more on that one later).
As you can imagine, the conference costs a decent amount of money, which allows them to bring in great speakers, and entertainment for the week. This year, the big speakers were John Battelle, marketing guru Seth Godin, and The Killers! They were awesome. I hope to go again next year. But enough of that talk – I just wanted to share a few pictures that I took…
Seth Godin speaking at Omniture Summit 2010
View of the mountains from my hotel room
I woke up to this in the morning!
Killers playing at The Rail in SLC
WJFK to Become 106.7 The Fan
For the second time in four years the radio station that hosts my favorite morning talk show, The Junkies, has changed formats and station name to 106.7 The Fan. The good news is that the Junkies will keep their morning time slot. The biggest impact is that a great show, Big O and Dukes, is axed. The Junkies said that Oscar (Big O) will not be hosting a show anymore, but working instead behind the scenes, while Chad (Dukes) will be hosting the afternoon show with former Redskin Lavar Arrington of all people. Should be an interesting combination.
The new show will feature WaPo’s Mike Wise and GMU’s basketball play by play voice Bill Rohland. I really enjoyed Mike Wise’s coverage of The Caps during their amazing playoff run, so hopefully it translates on the radio.
New Lineup:
5:00-10:00AM: The Sports Junkies
10:00AM-2:00PM: Washington Post columnist Mike Wise and George Mason Basketball play-by-play man Bill Rohland
2:00-6:00PM: Former Redskins linebacker Lavar Arrington and Chad Dukes
Readability
I recently found a great bookmarklet that has earned a spot on my bookmarks toolbar. Readability. When reading an article online you can remove all the distracting clutter surrounding the content by clicking on it. There are multiple settings you can do to customize how you want to read your articles as well. Check out the video below.
